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Green the New Norm (7-01-08)

Research recently completed in the United Kingdom shows that being "green" is becoming the social norm. Researchers at the UK’s Department for the Environment, Food, and Rural Affairs found that only 30% of those surveyed felt that “being green is an alternative lifestyle, it’s not for the majority.” Forty-four percent of those surveyed disagreed with the statement.

“Attitudes to the Environment.” 2008. The Psychologist, vol. 21, no. 1, p. 2, http://www.bps.org.uk.

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