Information Leads to Poor Choices? (03-31-10)

Yes, information can lead to poor choices.  Psychologist/researchers at the University of Texas at Austin have learned that when people have complete information about the short term and long term benefits of a decision, they generally make a selection that leads to short term rewards.  This tendency can come into play as people make design-related choices.

“Armed with Information, People Make Poor Choices, Study Finds.”  2010.  Press release, University of Texas, http://www.utexas.edu.