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Place Advantage

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Scent Universals (04-13-10)

Researchers from Israel have added to the literature indicating that there are cross-cultural consistencies in odors assessed as pleasant.  Israelis and Ethiopians generally agreed with each other and an electronic “nose” on whether smells they were exposed to were pleasant.  The electronic nose was programmed to respond to experienced scents using a database of smells which previous research has shown were positively received.  The odors tested were independent of context and blended for this experiment. 

 

Rafi Haddad, Abebe Medhanie, Yehudah Roth, David Harel, and Noam Sobel.  2010.  “Predicting Odor Pleasantness with an Electronic Nose.”  Public Library of Science:  Computational Biology, http://www.ploscompbiol.org

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